Sunday, December 13, 2015

Atlantic Records A&R

Earlier this year Atlantic Records began expanding their A&R reach with some major moves. Steve Robertson, Senior Vice President of A&R, built his roots here in Orlando and has now moved out to Nashville to be the eyes and ears for in the great city. Steve has been working at Atlantic now for about 2 decades and has been a long time asset for the label. Getting his start at a few radio stations in Florida, he was first noticed by Atlantic Records while working at Orlando’s Alternative station, WJRR. While at the station he brought a range of notable acts to the attention of Atlantic, including Matchbox 20, and was then hired on to the A&R team.
While Steve was hired by Atlantic, he has been responsible for many popular acts today. One of his first signings were the platinum award winning band, Shinedown, then later signed the pop rock band Paramore. Steve was promoted internally several times before finally being named the Senior Vice President in 2010 since then he has played a large role in the companies success.
    It's no secret that Nashville has always been a constant revolving door for the music scene in this country, with notable acts such as Johnny Cash, Kelly Clarkson, Taylor Swift, and many more. In an effort to continue to be a leading brand for music, Atlantic Records has begun to expand their presence in the Nashville community. Steve’s expertise in the pop and rock genre has made him the perfect candidate for this position, and the existing A&R team welcomed him happily to the music city.  Steve is also no stranger to Nashville, he has been part of the conference scene for many years there. Although he was based in Orlando Florida, he often travelled to Nashville to look for what he hopes can be the next Paramore.